Solid American Wood

Family Business

Crafted by Artisans

Product Spotlight: Bastian Media Unit

June, 2021

Bastian Media Unit in Solid American Oak

IconByDesign’s strong and durable Bastian Media Unit will add style and function to any living room.

Bringing the sharp, minimalist design of the Bastian TV Unit into your living space, with three sizes available, the Bastian Media Unit is the perfect height for your TV to be comfortably viewed when sitting on your sofa, and pre-drilled holes for cables at the back of the unit keep everything in its place.

The lip on the drawer front makes for easy opening while retaining a clean, minimalist appearance. Solid oak construction with clean, flat surfaces and angled legs with a tapered, rectangular prism shape combines to create a modern, strong piece that will last for years to come with the right care.

Solid Wood Media Unit

Initial Concept

Australian-designed, Scandinavian-inspired, artisan crafted - and all from sustainable American forests. Our Scandinavian style furniture is made from high-quality American oak, the initial concept of the Bastian Media Unit was a beautiful, generational piece of furniture in the style of Scandi furniture but designed and crafted to make a house a home and built to last. 

Additionally, the Bastian Scandinavian designed Media Unit was created to fit into the IconByDesign family of Scandi decor pieces, including a study desk - perfect for home study or work from home tasks. 

Solid Wood Media Unit

Sourcing of Materials

We work hard to ensure that we’re always producing sustainable furniture. For example, the solid American oak which makes up the bulk of the Bastian Media Unit  is sourced from American forests which embrace sustainable principles - meaning the wood is sustainably harvested, works to restore the ecosystem, implements a replaning process, undertakes consistent environmental monitoring, and respects the land rights of indigenous peoples.

We also use oak because it's hardy and it lasts - it has a natural strength which makes it ideal for the interior home environment. Unlike veneered furniture, there's less damage from wear and tear so you don't have to throw it out to replace it with something equally replaceable. 

Our solid wood furniture is a provider of carbon storage and therefore has a positive effect on the planet by containing carbon, and its regrowth in sustainable managed forests adds to the carbon emission reduction. 

By crafting our solid American oak furniture, such as the Bastian Media Unit, from wood we are doing the best we can on the planet - making pieces that last through the generations and rejecting the tread of flat-pack, cheap, disposable, replaceable veneer furniture. 

Real American Oak

What to Furnish With

There is much variation in American oak color, depending upon the forest it is sourced from and the cut of timber used. It is a versatile timber, with natural variations that can't be helped, but should work in with any other American Oak item very nicely. 

Style the Bastian Media Unit with colors from palettes drawn from Scandinavian design style: 

  • Whites
  • Pale neutral grays
  • Gentle gray greens
  • Soft duck egg blues

Style with accessories that complement the wooden tones but be selected for their simplicity, authenticity, craftsmanship and uniqueness - this is where your individual design style can shine. 

Create comfort with natural finishes, layers and varying textures - rugs made of hemp, sisal and wool in soft natural colors, cable knit woolen throws, soft cashmere blankets and warm fluffy cushions. Remember that clutter is out and clean simple lines are in with Scandi style. 

Solid Wood Media Unit

The Beauty of Bastian

Pairing the Bastian Media Unit with our Bastian Desk creates a dynamic which is in sync and yet still clean and uncluttered. In keeping with the Scandi design style - the Bastian Desk is a statement piece of furniture offering both form and function. It allows a space to study and work which is simple and for papers to be stored away out of sight when the day is done. 

In order to create a truly relaxing space in the Scandi style, furnish your living area with the Bastian Media Unit with one (or more) of the Olivia sofas. Also crafted from solid American oak, with lush fabric, the Olivia sofa adds texture and warmth. Available in a 3-seater, a 2-seater and an armchair, the Olivia will have all of your visitors comfortable. Add a throw in a complimentary tone and you have a space to curl up and watch a movie, read a book or catch up on the day with family. 

Who is IconByDesign?

IconByDesign is an Australian-designed, Scandinavian-inspired, mid century modern furniture company that has recently launched in the USA. We are a family business that focuses on crafting sustainable and eco-friendly pieces that are made from solid American wood at factory direct prices. 
All our products are always available at two prices. Customers can choose to select the ‘Buy Now’ option where the item is shipped the next business day from our California warehouse in Long Beach. Alternatively, if you’re happy to wait a little longer and would like to save 20% on your order, selecting our unique ‘Pre-Order’ price is the way to go.


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