Solid American Wood

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Crafted by Artisans

Product Spotlight: Olivia Armchair

June, 2021

Olivia Armchair in Solid American Oak

Looking for that perfect, cosy spot to curl up in? The Olivia Armchair by IconByDesign is designed to embrace you, comfort you and provide a space just for you. 

The elevated frame of the Olivia armchair creates a spacious yet cosy feel in your living space, and the sweeping, playful feel evoked by the soft, incredibly comfortable cushions creates the perfect retreat to take time out from the rush of the everyday. Choose from a variety of fabrics, or purchase extra covers so that you can change the look according to your mood. Solid Oak brings a smooth warmth to the frame, and a clever rod design keeps the cushions positioned ‘just right’. Enjoy the effortless style of Olivia. Look after her well and the Olivia armchair will be your “go-to” oasis for years to come. 

Initial Concept

The concept for the Olivia armchair was comfort - a beautiful statement piece to accompany the Olivia sofa and yet somewhere to curl up for some ‘me time’. A space to relax and snuggle into plush cushions, this piece is designed with ‘cosy’ in mind. The initial idea for the Olivia armchair combines form and function, is true to the Scandi design IconByDesign is known for, while keeping up our proud tradition of valuing authenticity of materials to craft quality furniture, designed for living.

Solid Oak Sofas

Meet the Designer 

Armed with a Masters degree in Product Design at the Brera Academy of Arts in Milan, our Head of Product Design, Tania Da Cruz, brings a rounded, European aesthetic to IconByDesign. Focusing on sustainable solid wood and timeless craftsmanship, she guides the in-house design team to create Scandinavian inspired, Australian designed furniture with a streamlined modern aesthetic.

To learn more about her and how she designed the Olivia – read her dedicated blog here

IconByDesign Product Designer

Sourcing of Materials

We work hard to ensure that we’re always producing sustainable furniture. For example, the solid American oak which makes up the bulk of the Olivia Armchair  is sourced from American forests which embrace sustainable principles - meaning the wood is sustainably harvested, works to restore the ecosystem, implements a replanting process, undertakes consistent environmental monitoring, and respects the land rights of indigenous peoples.

We also use oak because it's hardy and it lasts - it has a natural strength which makes it ideal for the interior home environment. Unlike veneered furniture, there's less damage from wear and tear so you don't have to throw it out to replace it with something equally replaceable. 

Our solid wood furniture is a provider of carbon storage and therefore has a positive effect on the planet by containing carbon, and its regrowth in sustainable managed forests adds to the carbon emission reduction. 

By crafting our solid American oak furniture, such as the Olivia armchair, from wood we are doing the best we can on the planet - making pieces that last through the generations and rejecting the tread of flat-pack, cheap, disposable, replaceable veneer furniture.

Solid American Wood Sofas

The Olivia Armchair cushions are available in three fabric types - offering different textures, feel and weave - and four colours across the range.  

Linen Blend - a high grade fabric which is thick and comfortable. 380 GSM and made from 85% Polyester and 15% Linen. Available in Stone Beige, Urban Gray, Mist Blue and Ocean Blue

Oxford Double Weaved 100% Polyester - hardwearing, durable and thick weaved fabric and yet with a lovely, luxurious feel. 449 GSM and made from 100% Polyester. Available in Granite Gray and Soft Gray. 

Natural Velvet - this fabric is a lovely all natural material called greige. Greige is an unfinished woven or knitted fabric that hasn’t been bleached or dyed. An extremely smooth, soft and simply pleasure to touch fabric. 350 GSM and made from 75% Cotton and 25% Linen. Available in one colour - Sand Beige. 

Our solid wood furniture is a provider of carbon storage and therefore has a positive effect on the planet by containing carbon, and its regrowth in sustainable managed forests adds to the carbon emission reduction. 

By crafting our solid American oak furniture, such as the Olivia armchair, from wood we are doing the best we can on the planet - making pieces that last through the generations and rejecting the tread of flat-pack, cheap, disposable, replaceable veneer furniture.

What to Furnish With

To create the ultimate cosy Scandi or Mid-Century Modern styled living room, the Olivia armchair can be furnished with the Olivia sofa (2-seater, 3-seater, or both) and the Magnus round coffee table. The Olivia sofa will provide additional, comfortable seating for family and friends while also bringing in warmth and texture to the space. The Magnus round coffee table can center the room, provide a place to showcase your favorite accessories as well as being super practical. Placed beside the armchair, the round coffee table can be a great place for a lamp, creating the perfect reading nook.

To complete your living room, pair the Olivia armchair with an Olivia sofa. Aside from being the perfect place to relax, the Olivia Sofa has a playful edge. Casual with cylindrical features and curved details, Olivia brings effortless style to your living space. Soak in the soft, warm tones of the solid Oak frame and relax in the soft, floppy cushions for a plush feel.

Olivia’s covers are removable (dry clean only), and additional covers may be purchased separately so that you can mix it up with the seasons. Notice the rod detail that holds the cushions firmly in place and the rounded corners on the back of the frame that align with the Scandinavian-inspired form. With the right care, Olivia will bring long-lasting joy to your home. The Olivia Sofa is available in a 2-seater or 3-seater to ensure everyone has a place to curl up and relax.

Solid Wood Sofa

For somewhere to place your coffee, magazine or book, the Magnus round coffee table is the perfect companion for the Olivia armchair. With its rounded edges and elegant design, the Magnus Coffee Table inspires gentle tranquility and brings a modern touch to your home. Magnus’s effortless balance of soft curves and clean lines is inspired by the Scandinavian and Mid-century modern furniture movements that create an effortless, timeless atmosphere, designed for life. Solid, strong American oak construction means the Magnus round coffee table is long-lasting - with the right care it can bring decades of service and refined style. Bring the soft, warm tones and smooth texture of the solid oak Magnus round Coffee Table into your living space and experience easy, sweeping elegance. Also available is the Magnus rectangular coffee table. 

Introduction to IconByDesign

IconByDesign is an Australian-designed, Scandinavian-inspired, mid century modern furniture company that has recently launched in the USA. We are a family business that focuses on crafting sustainable and eco-friendly pieces that are made from solid American wood at factory direct prices. 

All our products are always available at two prices. Customers can choose to select the ‘Buy Now’ option where the item is shipped the next business day from our California warehouse in Long Beach. Alternatively, if you’re happy to wait a little longer and would like to save 20% on your order, selecting our unique ‘Pre-Order’ price is the way to go.


 

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